"Environmental markets are increasingly the solution-of-choice for government agencies dedicated to improving health and welfare," said William Coleman, founder and principal of EAG. "Eco-asset markets and incentive programs offer effective alternatives to new penalty-based environmental regulations. Results clearly show that environmental incentive programs work, and that ecological assets have a big role to play in the global economy."

Incentive programs reward individuals for voluntarily improving ecosystem health and environmental quality above minimum standards set by regulations. The result is a measurable improvement in the quality of air, water, land and biodiversity resources. These enhancements benefit the general public while also rewarding the private sector in the form of transferable credits and allocations, or targeted government subsidies and tax incentives.

"Through its Website, Earth Assets Group will pull together and analyze information from around the world related to the environmental marketplace and ecological asset management," said Coleman. "The result will be a powerful demonstration of the effectiveness of reward-based, market-driven environmental programs. Whether you live in California, Costa Rica, China or Croatia these assets represent an essentially undeveloped source of natural capital. Our goal is to make EAG a principle knowledge provider in this emerging business arena."

The EAG webpage (www.earth-assets.com) provides both free and subscription based services.

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Earth Assets Group is an ecological asset management service provider created to promote environmental markets and related government incentive programs. Its Website offers value-based concepts, information, methods and tools dedicated to identifying, developing and exchanging eco-assets. In addition, EAG offers related eco-asset training and value management services to clients worldwide.

Contact Information:
William Coleman
wcoleman@earth-assets.com
www.earth-assets.com